During my time as an associate at the Boulder accelerator with Andres and Malte, we were stark proponents of using data - even at an early stage. Data is a requirement for Validated Learning, which in turn helps Founders make decisions faster and with more confidence. We especially liked using data as a way to inform Product Market Fit, so we encouraged our cohorts to produce a Cohort Analysis as a way to measure retention - a critical metric for PMF.
For many Founders, it was a novel and abstract concept. I realized that Founders would struggle to put one together correctly - and even if they did, it was difficult to interpret the results. As a solution, I wrote a tutorial that walked through the process of synthesizing a Cohort Analysis, from data transformation to analysis.
Even with the tutorial, it could take many hours to implement - valuable hours that could be spent interviewing customers or perfecting your product. The accelerator programs are short and chaotic, so the choice to create a Cohort Analysis often boils down to a resource issue : slow down and learn a new concept or keep up momentum elsewhere. Data usually (and unfortunately) loses that battle.
Founders shouldn’t have to choose between building a great product and informed decision making. I’m offering a service to TS Accelerator companies to build the Cohort Analysis for you. No worrying if you did it correctly, no fixing formulas in a spreadsheet, no re-reading a blog post that looks like a foreign language. Just data ready for you to use, with options for you to choose your own adventure.
If you’re interested in the Cohort Analysis or have questions on using data, reach out!
Packages
Build ($350): I build the Cohort Analysis, sent back in a Google Sheet. Drop in new data when available and it will update automatically. Interpretation is up to you.
Analyze ($500): I build the Cohort Analysis and do the analysis the first time, and provide commentary on how to interpret the results.
*Both packages come with access to me for questions and guidance.
How it Works
I’ll hop on a call with you to learn more about your company and align on the best “event” to use.
You provide the data
I send back the Cohort Analysis (with commentary if Analyze Package)